Samba TV Inc. on Tuesday filed its initial public offering to trade on the New York Stock Exchange under the symbol “SMBA”. The IPO has seven underwriters led by BofA Securities and Evercore ISI. The San Francisco-based specialist in proprietary TV viewership data reported a net loss of $17.1 million for the nine months ended Sept. 30, compared to a net loss of $12.7 million in the year-ago period. Revenue grew 24% to $82.8 million during the same nine-month period. SambaTV’s principal shareholders include entities affiliated with August Capital, an early stage venture capital firm based in San Francisco.
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