Plant-based meat alternative brand Incogmeato launches Chik’n Tenders

Incogmeato, the plant-based meat alternative brand from Morningstar Farms, is launching Chik’n Tenders this month, the latest addition to the plant-based food market. Available in original and sweet BBQ flavors, the Chik’n Tenders have more protein per serving and 27% less fat than real chicken, according to the announcement. Chik’n Tenders will be available at retailers including Walmart Inc. and Kroger Co. . Other Incogmeato items include burger patties and Italian sausage. Incogmeato and Morningstar Farms are part of the Kellogg Co. portfolio. Kellogg stock is up 2.4% for the year to date while the S&P 500 index has gained 10.8% for the period. Read also: Impossible Foods prepping for $10 billion IPO: report

Market Pulse Stories are Rapid-fire, short news bursts on stocks and markets as they move. Visit MarketWatch.com for more information on this news.