Cowen analyst Vivien Azer on Friday tapped Turning Point Brands as a best small-to-midcap [smidcap] investing idea for 2022 as consumers turn to its Stoker’s chewing tobacco and Zig-Zag rolling papers for cannabis. “Value-priced Stoker’s positions TPB for continued market share gains, while sustained growth in Zig-Zag/cannabis should be driven by innovation and expanded distribution.” Azer reiterated an outperform rating on Turning Point Brands and a price target of $65 a share. Shares of Turning Point brands are down 28.7% in 2022, compared to a loss of 32% by the Nasdaq .

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