Demand Generation Manager

Reference Number: CB/BB-23491
Location: Boston, MA

My client is a leading provider of proactive end-user performance monitoring solutions built for distributed, cloud-connected, digital enterprise. IT and network Ops teams can assure continuous and exceptional delivery of Business-critical applications. They were listed on Inc500’s List of fastest growing companies in the US for the last 4 years straight.

 

They are growing and profitable and looking for a Demand Generation Manager opportunity in their Boston office. As a Demand Gen Manager, you’ll be responsible for thinking through a variety of marketing approaches including content syndication, direct mail, paid search, display advertising and SEO to help reach their target buyers.

 

Experience:

  • 4+ years of marketing experience in Account Based Marketing, demand generation digital marketing or integrated campaign development
  • Experience with SaaS
  • Experience in approaches like digital, social, events, inbound etc.

 

Responsibilities:

  • Design, execute and implement ABM campaigns that increase engagement and opportunity creation
  • Manage and monitor the flow of leads from marketing to sales
  • Manage and execute trade shows and events
  • Work with Business operations teams to measure and report on performance of all marketing campaigns

 

Other Info:

  • Established in 2010
  • Privately held $20m in Revenue
  • 100 people in the company
  • Expected growth this year is 20-30%
  • Have 2500 accounts that active
  • FY ends in March

 

Base: $115-125k

OTE: 10% bonus